Websites, digital tools & loyalty
Tapen
Tapen builds professional websites, connected digital tools and loyalty for entrepreneurs, independents and local businesses.
Practical digital tools for local businesses.
Who it serves
Local operators looking for a clearer web presence, simpler customer feedback and useful automation.
What it does
- 01Professional websites
- 02Connected digital tools
- 03Loyalty
Design concepts
Design concepts for every trade
Bilingual concepts shaped for each trade, on desktop and phone.
Atelier Levain
Artisan bakery
Maison Éclat
Beauty institute
Table Sauge
Restaurant
La Maison des Rives
Boutique hotel
Forme Libre
Pilates studio
Atelier Pierre & Bois
Interior renovation
Performance, made clear
Measure what your website does
A website should prove what it brings in. With Tapen, measurement is part of the project scope: the tracking that fits your business - page reach, engagement, enquiries and sales - is defined with you and configured for your site, with results presented in a clear dashboard.
Design concepts
Maison Piruz · example journey
A dashboard concept following discovery, page engagement and enquiries through to sales. The sample values below illustrate a measurement journey, not Maison Piruz client results.
Dashboard concept - sample data
Reach over time
Reach
Impressions by page
Impressions
Enquiries converting to sales
Journey counts
Editorial
Design concepts from the brand’s world
Visual concepts exploring the brand’s tools and experiences.
Connected to everyday work
The tools address the practical ways local businesses meet and keep in touch with customers.