Start with a clear problem
A useful venture begins with a specific audience and a problem worth solving. Kaysoma defines both before choosing the product, technology or channel.
Build the whole experience
Brand, product and operations are developed together. This keeps the promise made to customers aligned with what the venture can reliably deliver.
Stay close to the work
Tapen, Visibility Monster, The Hiring Circle, Dumont Studio and Club Dumont each serve a different audience. Their work spans digital tools, search, concierge, hospitality hiring and an independent digital studio.